The AI Back-Office Team · Built on Google Cloud
You're doing the work of an entire team. Now you don't have to.
Scale is the back-office team you can't afford to hire — a Command Center run by a team of AI directors that draft your outreach, follow-ups, content, support replies, even your runway math, all in your voice. You approve every send.
What Scale is
Not a tool you operate. A team that operates for you.
You started this to do your craft — not to be the marketer, the sales rep, the support desk, and the bookkeeper. Scale is the executive team a founder can't afford to hire yet: a coordinated AI Command Center that knows your business and does the growth and back-office work as drafts you approve.
A team, not a tool
Twelve coordinated specialists sharing one profile — not a single generic bot you have to prompt.
It knows you
Grounded in your voice, ICP, and offer. Everything it writes sounds like you — not a model's defaults.
You keep control
Every send is a draft you approve. Your reputation is never on autopilot.
Replaces a team you can't afford
The work of half a dozen hires — for less than the cost of one tool.
However you find customers
Two ways to grow. One AI team.
You sell to local businesses
Scale scans the map for businesses that fit your offer, builds your prospect list, and drafts the first outreach — so you stop hunting and start talking to buyers.
Agencies · local services · suppliers · commercial reps
You sell to people — or build a team
Insurance, real estate, estate planning, coaching, network marketing — Scale keeps every prospect, recruit, and referral warm with personal follow-ups you just approve and send.
Agents · advisors · coaches · network marketers
The Solo-Founder Problem
You're doing the work of five people.
You context-switch between writing posts, sourcing leads, drafting follow-ups, and updating a CRM that's always two steps behind. You're great at the work — but the growth motion is a different job, and there's only one of you.
Lost leads
Replies you forgot to send back. Follow-ups you meant to write yesterday. Pipeline goes cold while you're heads-down on delivery.
Diluted voice
Generic outreach that doesn't sound like you. The personal trust that won you your first customers quietly evaporates.
Hiring isn't an option
A five-person growth team costs more than most early businesses make. So you do everything yourself — until something breaks.
The fix isn't another tool to learn. It's a team — built for the growth work you'd otherwise have to hire for.
Life with Scale
What changes when Scale runs the work.
Five moments in your week. The left is what happens without help. The right is what happens with your Command Center running.
47 unread emails, no clear plan. You'll spend the first hour just deciding what to do.
Your Executive Assistant hands you the top 3 moves of the day — pulled from CRM, calendar, and pipeline.
Three prospects went cold. You meant to follow up. You forgot.
Follow-Up Director already drafted re-engagement nudges for every stale thread. You review and send.
A customer asked a question two days ago. Your reply is still sitting in your drafts.
Customer Support drafted a reply within minutes — on-brand, grounded in that customer's history.
You don't actually know your MRR. Or your runway. You'll figure it out in QuickBooks later.
Financial Director shows MRR from your real customer base, projects runway, and walks the math with you.
You're behind on content. You haven't posted in five days. The audience is going quiet.
Marketing has a 30-day plan ready — posts, captions, hooks. All in your real voice.
Finally — the work that grows the business gets done. And it sounds like you, because your Command Center learned your voice on day one.
Your whole team
Twelve directors. Every hat you're wearing.
Your marketer, your sales rep, your support desk, your customer-success manager, your bookkeeper, your chief of staff — each a specialist that drafts the work and hands it to you to approve.
Business Intelligence
Interviews you and builds the profile every other director reads — voice DNA, ICP, offer, pricing, content pillars, growth system.
Marketing Director
Drafts posts, captions, campaigns, and 30-day content plans in your voice. Picks the channels that fit your ICP.
Prospecting Director
Sources real businesses from Google Places matching your ICP. Scores fit. Returns a warm list with personalization hooks.
Sales Director
Drafts personalized outreach in your voice and books meetings on your calendar. Approval-gated on every send.
Partnerships Director
The 1:many growth lane: channel partners, integrations, podcast bookings, co-marketing. Drafts intro emails in your voice.
CRM Director
Tracks every contact and interaction. Advances stages from prospect to customer. Honesty-guarded — records only what you report.
Follow-Up Director
No deal dies of neglect. Scans for stale threads and drafts re-engagement nudges via Gmail + Calendar, approval-gated.
Onboarding Director
From signed to successful. Welcomes new customers, runs 30-day check-ins, and pulls testimonials when they're glowing.
Customer Support Director
Drains your support inbox. Drafts on-brand replies grounded in your profile + each customer's CRM history. Escalates refunds and churn risk.
Financial Director
Unit economics, MRR estimation, runway math, pricing strategy. Reads profile + CRM and calculates from your cash and burn.
Operations Director
Chief of operations. Diagnoses pipeline health, designs workflows, and triages requests to the right specialist director.
Executive Assistant
Your personal chief of staff. Surfaces the top priorities for the day from CRM, profile, and calendar. Drafts inbox triage replies.
How It Works
From signup to working agents in minutes.
Profile your business
BI interviews you and reads your web presence. Outputs your ICP, voice DNA, and the growth bottleneck the rest of your team should hit first.
Activate the directors
Prospecting finds the right businesses. Marketing drafts content. Sales drafts outreach. CRM tracks pipeline. Follow-Up keeps deals alive.
Review and ship
You stay in the loop on every outreach. Approve, edit, or skip. Customer acquisition becomes a workflow you can scale — in your real voice, with you in control.
Why Scale Isn't Just Another AI Tool
It's a coordinated team — not a chatbot.
"Won't AI sound generic?"
The BI Director interviews you. Voice, ICP, offer, story — captured once, read by every director. Output is grounded in you, not in a model's defaults.
"What if it sends something wrong?"
Every Gmail send, every calendar invite, every Drive share is approval-gated. You see the draft first. Always. Your Command Center drafts; you ship.
"Just another ChatGPT wrapper?"
Twelve specialized directors coordinating through a shared profile. Real Gmail, Calendar, Drive, and Google Places integrations. Built on Vertex AI — not a chatbot in a costume.
Founding-Cohort Pricing
Three tiers. Locked in for the first cohort.
A coordinated team across marketing, sales, support, follow-up, and finance — for less than a part-time hire. Private beta pricing through 2026; every founding member keeps their tier price for as long as they stay subscribed.
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Join the founding cohort.
First cohort starts shipping outreach in July. It's intentionally small — each member gets my direct attention and helps shape what we ship next.
Built by Joey Jones
Built by a founder who's been here.
Joey Jones has been building autonomous AI agents since December 2022 — before "agentic AI" had a name. Scale is the productization of that work, alongside SyncGrid Logic (prompt infrastructure) and SyncGrid Studio (creative agents). All built and shipped solo. All in production.
Open your Command Center